Oakley is to release a new lifestyle frame (Oakley JURY) made of aerospace aluminium alloy.
Oakley faced great technical challenges in the design and production of the frame. Custom engineering was required to achieve the spring hinge mechanisms. For the optics of the dual-lens frame the company wanted the look of a continuous contour. This required the equivalent of cutting each lens set from single toric shields.
Brand CEO Colin Baden says, ‘Oakley strives to seamlessly blend the best of science and art, and this new sunglass raises the bar for both,’
‘We wanted JURY to be made of metal but still provide the comfort of a lightweight design. The grade of aluminum used by machine industry mills was nowhere near our targeted profile, so we turned to the aerospace industry. The chosen alloy was originally engineered to take the punishment that aircraft and space vehicles endure, and we shaped it with styling that brings a fresh, self-assured look. JURY is science wrapped in art, the hallmark of Oakley innovation,’
A special rendition of the frame will be available at Sunglasses Hut for a limited period of 90 days. Watch this space.
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